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THE ISSUE

We produced 53,6 Million Tons electronic waste in 2019. Less than 20% of it was professionally recycled.

Consumers don’t bring their devices to recycling yards; they are unaware of the value of recycled raw materials

 

Companies don’t care about their electronic waste in any meaningful manner

 

Resold and donated office electronics end up in makeshift waste dumps

Rare earth and precious metals are increasingly scarce; 80% of it is coming from China

 

Rare earth mining 
is expensive, dangerous, and accelerates global warming

 

Circular economy is
developing far slower than the demand for technological progress

Companies are avoiding the issues through Greenwashing

 

A lot of e-waste ends up in makeshift waste dumps where it poisons humans and the environment

 

Rather than recycling, companies ship their refuse to Global South, an ethically questionable practice

What Customers Want

Most people think actions (like donating, recycling or buying ethically) can make a real difference in the world!

Survey of 1004 respondents in the USA and UK. November 2018 for Futerra by OnePulse

51 %

„Yes, they make a big difference“

45 %

„Maybe, they make some difference“

4 %

„No, they don’t make much difference“

Solution

hand holding phone

We introduce 7479C: Helping people and businesses to buy ethically, empower recycling, all while building impact through donations.

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Contact us directly

Nina Schmulius

nina@7479c.com